What should environmental and sustainability communication focus on?

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What should environmental and sustainability communication focus on?

Should it emphasize the science of environmental issues or the risk of what could be lost? Should it focus on the responsibility people have to do something? Should it stress the future we want and the implications for nature? These are complex questions that we should be asking before we start talking about what frames, language, and images to use in our communications. Continue reading

A Brief Explanation of why Global Warming is Misunderstood in America

Newsweek cover global warming is a hoax

The following article was commissioned by my local PBS station, WCNY, to accompany a program called Arctic Air, broadcast in the fall of 2010. The article was originally published on the WCNY Arctic Air web site. Continue reading